For websites with mobile audiences

Discover everything you need to know about .mobi domain extension



Mobi 2023 01 23 110246 jyov


.mobi domain extension

‘.mobi’ is a top-level domain (TLD) that was specifically designed for use with mobile devices. Intended to be used for websites that are optimized, '.mobi’ is used for viewing on small screens and designed to be accessed using a mobile device such as a smartphone or tablet.

The ‘.mobi’ TLD is a useful tool for businesses and organizations that want to reach a mobile audience, as well as for individuals who want to create a mobile-optimized personal website.

Why pick .mobi domain extension?

  • Mobile-friendliness: ‘.mobi’ websites are designed to be easily viewed and navigated on mobile devices, which can provide a better user experience for mobile users.
  • Improved search ranking: Google gives priority to mobile-friendly websites in its search results, so using a ‘.mobi’ domain can improve the ranking of your website in search results.
  • Compatibility: ‘.mobi’ websites are designed to be compatible with a wide range of mobile devices, including smartphones, tablets, and feature phones.
  • User trust: A ‘.mobi’ domain can increase user trust in your website, as it clearly indicates that your website is optimized for mobile devices.
  • Security: ‘.mobi’ domains are managed by the Mobile Marketing Association (MMA), which has strict guidelines for ‘.mobi’ websites to ensure that they are safe and secure for users.