Not a lot of businesses understand the impact of website response times. Slow response time is considered to be one of the most important factors significantly impacting the user experience.  The user experience is a combination of the user’s emotional, usability, and functional aspects of their interaction with a...

Even though humans appear complex, our psychological patterns and behaviors tend to be predictable.  By understanding these patterns, you can design your website or app in a way that resonates with users and motivates them to take the desired actions.   Several UX design principles explain why users behave the...

User experience affect search engine rankings SEO or Search engine optimization is the process of improving the visibility of your website or web pages. It’s to assist users in finding what they are looking for using the relevant keywords and phrases.  User experience affects search engine rankings. Playing a...

Attract customers to your website When you start your online journey, it is important to come to terms with the fact that the internet is home to many businesses in the same niche.  The next thing that comes up is how to best stand out.  What will help attract...

What is User Experience? User Experience focuses on obtaining a deeper understanding of what your customers need and value and cultivating knowledge about their abilities and limitations. A positive user experience promotes and improves the quality of the user’s interaction, as well as shaping how your products and services...